It was an exciting night for all of us. Taking home six Addys and the top prize…Best of Show, for the California Academy of Sciences’ holiday radio campaign. It was a great Addys event, made even more memorable with a traditional celebration at Skully’s 80’s Night!
The results are in – and our State of Ohio Tourism campaign got lots of ’em. We just found out our “Too Much Fun for Just One Day” campaign yielded an impressive 14-to-1 return-on-investment for 2011, topping the 13-to-1 ratio in 2010 and 2009. So not only is the campaign fun…it works too.
Who can turn the world on with her smile? Lisa. And now that she’s been promoted to Associate Producer it’s bigger than ever. Wish her congrats!