safeway street teams named top 10 promotion

First we cleaned communities across the country, and now we’re cleaning up national recognition for it. Supermarket News just named our Safeway “Bright Green Clean Team” one of the Top 10 store-brand promotions for 2010. Our street teamers traveled from coast to coast, promoting Safeway’s Bright Green eco-friendly household cleaning products, giving out samples, and even cleaning up zoos, parks and other green spaces.