news

creative gems

April 19, 2017 -

Well this rocks. Our stylish “Gems and Minerals” campaign for the California Academy of Sciences has earned ADDY honors from the American Advertising Federation. The award-winning digital, print and OOH ads feature a variety of minerals and their surprising connections to our everyday lives.

rusty radio

April 10, 2017 -

What’s our recipe for tasty sound bites?  Tell it like it is. So we did, with Rusty Bucket Restaurant and Tavern founder Gary Callicoat, star of our new radio campaign. Gary and the Bucket team just finished a big recording at our in-house studio. Turns out, his voice is just as golden as his Deep Fried Pickles. Keep an ear out for him, starting this week!

three cheers for beers

April 07, 2017 -

We can “barley” contain our excitement for National Beer Day! Can’t wait to sip a couple of our own Fothie-brewed craft beers. Cheers!

rusty bucket names foth agency of record

March 06, 2017 -

Rusty Bucket has a shiny new ad agency. We’re proud to say the fast-growing, award-winning restaurant and tavern company has hired Ron Foth Advertising to handle strategy, creative, digital and media following a review. Rusty Bucket has 24 locations in 6 states, with more on the way, and is a sister company of Columbus-based Cameron Mitchell Restaurants. We’re super excited to celebrate the big account win at their place, with plenty of those fried pickles and craft beer.

the art of science

February 24, 2017 -

An albino alligator shredding on guitar. A very busy octopus behind the bar. Penguins tearing up the dance floor. We asked Bay Area illustrator Nigel Sussman to interpret the popular NightLife events at San Francisco’s California Academy of Sciences. Check out the spectacular result.

agency wins 2 top american design honors

January 23, 2017 -

For over 35 years, Print magazine’s Regional Design Annual has saluted the best of the best in graphic design from across the U.S. We’re proud to say this year the prestigious panel of judges selected not one but two Foth projects: our emotional work for the Ubumwe Community Center in Africa, and our Hippity Hoppy craft beer labels. Winning twice at the highest level? Time to open one – or two – of those beers and celebrate.

nikki murray promoted to senior art director

January 17, 2017 -

We’re proud to announce that Nikki Murray has been promoted to Senior Art Director. With her top notch design and unstoppable dedication, Nikki’s gone from Graphic Designer to Art Director and now her new role, where she’ll oversee creative for several key accounts. Please join us in congratulating Nikki on this much deserved promotion. Way to go, Nik!

a very merry menagerie

December 07, 2016 -

Don’t miss our newest animated Christmas classic for Wildlights at the Columbus Zoo, now on our Work page. And come see for yourself what a wild, winter wonderland the animals have created – visit Wildlights now through Jan 1.

phoenix’s wildlife world zoo names ron foth agency of record

December 05, 2016 -

It’s getting even wilder than usual around here. Wildlife World Zoo, Aquarium and Safari Park, a 105-acre animal and adventure park near Phoenix, has recently named us its agency of record. We’re now heading up strategy, creative, production, digital, and media for one of the Southwest’s top tourism destinations. Wildlife World draws nearly 500,000 visitors each year, and with over 6,000 animals boasts Arizona’s largest collection of exotic and endangered creatures. Our fun “Smile Wild, it’s a Wildlife World!” campaign just launched.

columbus Zoo spot wins top state & international tourism awards

December 01, 2016 -

Is it the cute n’ cuddly animals?  The can’t-get-it-out-of-your-head hip hop music? Or the breakdancing moves of Jungle Jack Hanna? Whatever the reason, our comical “Carnivores vs. Herbivores” commercial for the Columbus Zoo continues to earn some serious creative awards. It was just named best TV spot at the international Brass Ring Awards saluting the world’s top tourism ads. It also brought home a Ruby Award from the Ohio Travel Association for best tourism commercial in the state. Our humorous radio spot for Zoombezi Bay waterpark also won a Ruby for best radio in Ohio.

congratulations

November 23, 2016 -

Congratulations to these three Fothies on their big promotions! Brittany and Ashton are now Media Assistants/Coordinators, and Kelsey is Creative Coordinator. Awesome work…we’re thankful to have you here!

a world of advertising

November 15, 2016 -

The International Association of Amusement Parks and Attractions brings the best and brightest from all over the world to their annual convention. And this year, our Fothie team was honored to be part of it, making a presentation on creative advertising, partnerships and new ways to drive revenue. Ronnie and Kim were joined in Orlando Monday by a panel of marketing experts from Denver, Australia and the Philippines.