marketing awards go wild for zoo campaign

Yes, the crowd roared when the Columbus Zoo and Aquarium was named Outstanding Marketer of the Year at the 2008 Achievement in Marketing Awards. Sponsored by the American Marketing Association, the AIM Awards honor the best marketing campaigns based on creativity, innovation and overall effectiveness. Here we are basking in the glow of that egg-shaped award, held proudly by Pete Fingerhut, Associate Zoo Director of Marketing/Communication.