wendy’s rocks the nation

Always looking for the newest way to connect with the customer, RFA Media steps up in a big way! That’s because we’ve struck a deal with Nationwide Arena (home of the NHL’s Columbus Blue Jackets and host to a variety of the biggest concerts) to have our client Wendy’s be the sole sponsor of all the stairs in the entire lower bowl. That means everywhere fans turn their heads, they’ll see Wendy’s larger than life surrounding them. This non-traditional approach is a cool, unpredictable way to target Wendy’s core audience.