It was an exciting night for all of us. Taking home six Addys and the top prize…Best of Show, for the California Academy of Sciences’ holiday radio campaign. It was a great Addys event, made even more memorable with a traditional celebration at Skully’s 80’s Night!
The results are in – and our State of Ohio Tourism campaign got lots of ’em. We just found out our “Too Much Fun for Just One Day” campaign yielded an impressive 14-to-1 return-on-investment for 2011, topping the 13-to-1 ratio in 2010 and 2009. So not only is the campaign fun…it works too.